Five Ways to Profit from Using Video Online
The newest media wave to hit the online shore is video. Individual emails abound with links to "the funniest video ever," or blurry clips of new babies or birthday parties. Businesses, on the other hand, have largely been left standing on the shore, scratching their heads and wondering if there's any real value to be earned from diving into making their own live video broadcasts, video emails or video on demand infommercials. Here are just five of the many ways video adds to the bottom line of any company. 1.
People remember more of your messageWhile people generally remember 10% of what they read and 20% of what they hear.
But, they'll remember as much as 50% of what they see and hear together. Before anyone can act on your message, they need to process and remember it.
2. Increase responses by up to 30%A call to action is much easier to follow if it is actively delivered.
Sound and motion are powerful action drivers, especially when they are delivered by your sincere enthusiasm and passion for your topic. Companies who have made the switch to video email and on- demand broadcasts have reported response rates jump as much as 30% following a broadcast.
3. Build your credibilityPeople do business with people they know, like and trust. When you cut through the technological barriers of the Internet and put yourself online, you put "your self on the line" as far as viewers are concerned.
The time it would normally take you to build a relationship with a potential customer can be dramatically shortened as a result.4. The cost savings are obviousAnytime you can avoid the high costs of sending someone on the road to meet with clients or attend a meeting, the bottom line savings are immediate and obvious. In addition to any costs associated with attending a meeting, you need to factor in travel costs covering airfares to taxis and tolls, hotel costs, meal expenses, and even your internal costs to process the expense paperwork. 5. Soft cost savings multiply returnsSpare yourself the productivity drain and the physical and mental tolls travel takes on your company's road warriors and you could enjoy "soft" cost savings that dwarf your hard dollar travel costs.
Want an example? Look at your own calendar for the past month and count up just the hours you spent traveling to and from meetings. Multiply that by your hourly wage, and then by the number of employees in your firm. If reasons like these don't help you convince the reluctant decision makers in your company to add video to your communications mix, please be patient with them. Historically they are in good company. There were many who claimed the smeary images on hard to handle rolls of paper called "faxes" could never function in place of an original document.
And who, they asked, would ever want to spend more time typing an email message when they could so easily pick up a telephone and place a call? Copyright 2005 Liz Micik.
Liz Micik turns your video learning curve into a fast and easy profit curve in her newest book, ?Cue the Director: 10 Simple Steps to Online Video Success.? Visit www.powerpresenters.com to have free weekly video tips emailed to you.Discount International Airfare
As the war for the skies among commercial airliners is getting hotter by the day, the international airfares have taken a nosedive, with more and more discounts offered to travelers. Frequent flyers get discounts on airfare after they have accumulated a certain number of points by traveling a certain number of miles. Some airliners accept frequent flyer miles logged in by other airliners also. But generally, that only happens on routes where either one of them operate.
Another way of getting discounts on international airfares is to get to your ticket booked through a consolidator.
This can be easily done online. The consolidators are able to pass on the savings they get by purchasing tickets in large numbers.
Various tour and travel agencies also offer discounted international airfares in package deals. This means that a group of international travelers going to the same destination could get a discount for buying tickets in bulk. There are travel...
Airfares > Discount International Airfare
Sweden?s Travelstart Nordic AB begin international roll out as they buyout Ireland?s Openjet Ltd.
(ContentDesk) May 12, 2004 -- Travelstart Nordic AB, one of Scandinavia's top online travel companies has taken control of Openjet Ltd., a 2 year old Irish company who entered the online travel market in 2003.Openjet was founded in 2002 by Pat O'Shea, who is also Managing Director of the company. The company runs the successful website http://www.openjet.com that specializes in getting the best out no frills airfares within Europe. Openjet enjoys as a growing market of customers in the UK and incoming US customers, as well as many customers from continental Europe.Travelstart Nordic AB will use the acquisition as a first step in it?s Intternational roll out. Stephan Ekbergh, CEO, Travelstart Nordic AB,
said today "openjet is a valuable acquisition to us. It brings a Europe-wide, if not world-wide flavor to our operations, which have been somewhat concentrated in Scandinavia," adding jokingly ,"We feel like 21st Century Vikings...
Airfares > Sweden?s Travelstart Nordic AB begin international roll out as they buyout Ireland?s Openjet Ltd.
Five Ways to Profit from Using Video Online
The newest media wave to hit the online shore is video. Individual emails abound with links to "the funniest video ever," or blurry clips of new babies or birthday parties. Businesses, on the other hand, have largely been left standing on the shore, scratching their heads and wondering if there's any real value to be earned from diving into making their own live video broadcasts, video emails or video on demand infommercials. Here are just five of the many ways video adds to the bottom line of any company. 1.
People remember more of your messageWhile people generally remember 10% of what they read and 20% of what they hear.
But, they'll remember as much as 50% of what they see and hear together. Before anyone can act on your message, they need to process and remember it.
2. Increase responses by up to 30%A call to action is much easier to follow if it is actively delivered.
Sound and motion are powerful action drivers, especially when they are delivered...
Five Ways to Profit from Using Video Online
Airfares > Five Ways to Profit from Using Video Online
Jogging Stroller Safety Tips
Strollers offer a wonderful and convenient service to parents and caregivers. The first priority in choosing a stroller should be safety.
To prevent tipping, choose a stroller that has a wide base so even when your child leans over there is no chance of the stroller tipping.
If you purchase a stroller that includes a recliner position check the stroller to make sure the stroller does not fall over backwards when the child reclines.
Remember to use...
Airfares > Jogging Stroller Safety Tips
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The Society of Recovering Sorority Girls Issue Call to Action for Sorority Recruitment
(ContentDesk) August 18, 2005 -- The Society of Recovering Sorority Girls, through its founders Kristina "Morgan" Rose and Deandra "Brooksie" Brooks, call on collegiate and alumnae members to support sorority recruitment efforts this fall. Often referred to as sorority rush, fall recruitment is considered a tradition on many college campuses."The Society of Recovering Sorority Girls wishes all of the collegiate chapters busily preparing for fall rush the best of luck with their recruitment efforts,"...
The Society of Recovering Sorority Girls Issue Call to Action for Sorority Recruitment party Airfares
Airfares > The Society of Recovering Sorority Girls Issue Call to Action for Sorority Recruitment
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